Marketing is dynamic, and it takes a constant effort to stay up to date and on top of your marketing plan. In this presentation, Dr. Jeff Potter takes you through the steps of refining your current marketing plan or developing a whole new marketing plan.
- To acquaint the learner with the principles of Sport Marketing.
- To enhance the learner’s ability to apply these principles to promote their programs and/or facilities.
- Learn a three-step approach to creating a marketing plan.
|Module 1||Marketing Strategies (Non-CEU)|
|Unit 1||Jeff Potter - Marketing Strategies - Part 1 (Non-CEU)|
|Unit 2||Jeff Potter - Marketing Strategies - Part 2 (Non-CEU)|